Apple’s much-anticipated Vision Pro headset is hitting the shelves in the US on February 2nd, with pre-orders available since mid-January. Priced at $3,499, this mixed-reality device is a significant release for Apple, marking its first major product since the 2015 Apple Watch.
However, there are production challenges, as Apple has reportedly cut its 2024 unit forecasts by more than half.
The headset, boasting 256GB of storage, introduces unique features such as eye-tracking technology for those with vision impairments. Apple is keen on differentiating it from competitors, urging developers to label their apps as ‘spatial computing’ instead of traditional AR or VR.
Despite the high expectations, a BBC hands-on experience found the mixed reality aspect to be a bit hit-and-miss. The device, which separates the battery for a lighter feel, relies on gesture control and offers a minimalist Apple interface. However, the high price tag may limit its accessibility.
In the race for a new revenue stream, Apple’s Vision Pro aims to redefine the market. Still, its success remains uncertain, especially with affordability concerns for many worldwide. The unique mixed-reality experience sets it apart, but challenges during the hands-on trial hint at a work-in-progress product. (Source: BBC)
https://www.bbc.com/news/technology-67922296