Mountain Dew has some exciting news for the New Year! The beloved Baja Blast flavor, which started as a Taco Bell exclusive in 2004, will now be a permanent offering in grocery stores and small businesses nationwide from 2024 onward.
Despite being introduced in bottles and cans in 2014, it was only for a limited time and faced discontinuation in 2017. However, due to its popularity, Baja Blast reappeared on store shelves a year later, making annual appearances since then.
To celebrate its 20th anniversary, Mountain Dew is making Baja Blast a permanent flavor in 2024. Fast-food influencer @Markie_Devo shared the exciting news on Instagram, revealing that Baja Blast will be available nationwide in both regular and zero options.
Fans expressed their enthusiasm for the permanent addition, with one user eagerly anticipating the release in January.
As we countdown to the January 2 release, it’s not just the fans who are thrilled; even the folks at Mountain Dew’s marketing department are excited.
You can check out the official Baja Blast website for the countdown. This news was reported by Parade. Get ready for a year filled with the refreshing taste of Baja Blast!
Source : Parade
https://parade.com/food/mountain-dew-announces-baja-blast-permanent-flavor-2024?utm_source=pushly